When John F. Kennedy faced Richard Nixon on live television in 1960, American election campaigns moved into a new era, with a candidate’s ability to present himself well on screen becoming a deciding factor. Nearly fifty years later, things changed and Obama’s campaign in 2008 used Facebook to reach young people. Having only left Mark [...]

Comment, Politics, Public Affairs, Social media | Barack Obama, Comment, corporate communications, facebook, Mitt Romney, Politics, PR, Public affairs, Social Media, Twitter, US election

Have you ever wondered why a mouse can survive a fall from a tall building but a human cannot? Or how a Mexican wave starts or which queue to join in the supermarket? And had you guessed that these are in fact specimen maths questions, not jokes from a Christmas cracker? Professor Timothy Gowers of [...]

Admiral News, Comment, Education, Politics, Public Affairs, Social media | Admiral PR, Comment, Education, GCSE, Mathematics, Michael Gove, News, Politics, Public affairs, Social Media, Twitter

The resignation of Andrew Mitchell on Friday has made me think about the emotive nature of language. When the former Chief Whip allegedly insulted the police officers blocking his exit from Downing Street by calling them ‘plebs’, it is unlikely that he intended to call them free Roman citizens. He might instead have meant the [...]

Comment, Politics, PR, Public Affairs | Admiral PR, Andrew Mitchell, Comment, corporate communications, David Cameron, News, Politics, PR, Public affairs, public relations

If they survive the seven year itch and the midlife crisis, there is every expectation that married couples will stay together through the golden years of later life. Sadly this is not always the case and last year, after 25 years together, Arnold Schwarzenegger and his wife Maria Shriver called it a day on their [...]

Comment, Public Affairs, Scotland | Alex Salmond, coalition, Comment, David Cameron, England, News, Politics, Public affairs, referendum, Scottish Independence, SNP, Westminster

Peter joined Admiral PR having previously been Head of PR at a Marketing and Communications agency. Prior to this he directed the Conservative Party’s strategic communications and media campaigns in the North East until the 2010 UK General Election. He began his career as a radio presenter and still broadcasts in his spare time at [...]

Admiral News, Marketing, North East, PR, Public Affairs, Social media | Admiral PR, AdmiralPR, Conservative party, Media Relations, Newcastle, Newcastle PR, North East, PR, PR Newcastle, Public affairs, public relations, radio

Nick Clegg’s apology for his party’s pledge – later dropped – to oppose an increase in student tuition fees, once again raises an important question in political communications – is an apology good PR that shows you’ve listened to voters, understood where you went wrong and shows determination to right a wrong? Or does it [...]

Admiral News, Comment, Education, PR, Public Affairs, Social media | Education, News, Nick Clegg, Politics, PR, Public affairs