It is with great delight and excitement to announce that Admiral will be managing the PR and marketing campaign for this year’s Hoppings, which comes to Newcastle’s Town Moor every year. As I am sure a lot of you will know, The Hoppings is an iconic event in the North East that takes place every [...]

Admiral News, Marketing, North East, PR, Social media, Tourism | Admiral Digital, Admiral PR, Events, Media Relations, Newcastle, News, PR, PR Edinburgh, PR London, PR Manchester, PR Newcastle, public relations, Social Media, The Hoppings, Tourism, Town Moor, Travel, Twitter, What's on

Whatever your view of contemporary art there is no doubt that the Turner Prize exhibition at the Baltic Mill, South Shore Road, Gateshead on Tyneside will be a boost for the economy in the North East. The four shortlisted artists Karla Black, Martin Boyce, Hillary Lloyd and George Shaw, will discover if they’ve won the [...]

Comment, Education, Enterprise, Marketing, North East, PR, Tourism | Baltic Mill, Gateshead, George Shaw, Hillary Lloyd, Karla Black, Martin Boyce, Turner Prize

Media is being reinvented on our door step. The North-East is home to a variety of so-called hyperlocal media projects; web sites targeted a small geographical audience. The Journal has created Your Place, a series of 21 sites focused on individual towns and villages in Northumberland and journalist Ian Wylie has created JesmondLocal targeting the [...]

Comment, Digital, North East, PR, Tourism | JesmondLocal

Quick thought on weather; masochists that we are in the UK I have to say that the wall-to-wall coverage in today’s press beating up BAA for not keeping two runway Heathrow open (single runway Gatwick no longer owned by BAA was closed too for much of the last two days as well!) is excessive. We [...]

Admiral News, Comment, Tourism, Transport, Travel | baa, Christmas, heathrow, snow

Admiral PR & Marketing’s Stephen Waddington recently caught-up with husband-and-wife team Simone and Ian Clarkin to discover how they’ve used Twitter to engage with customers, build their brand, generate sales and all sorts of serendipitous connections.

Admiral News, Comment, Digital, Enterprise, Marketing, PR, Social media, Tourism | Enterprise, food, marketing, PR, Social Media

New data released in July by the Office for National Statistics revealed that the number of Brits going abroad for their holidays fell 15 per cent in 2009, compared with 2008 – the largest drop since the 1970s.

While this is not great news for the overseas travel market, it signals good news for the UK tourism industry…

Comment, Enterprise, Marketing, PR, Tourism, Travel | Comment, Tourism, Travel