Newcastle University's Institute of Sustainability - Admiral PR Admiral PR

Newcastle University’s Institute of Sustainability

Admiral was commissioned by Newcastle University to develop an integrated PR & Marketing campaign to promote sustainability as one of the University’s key societal challenge themes. The main goal of the ‘Enough, for all, Forever’ campaign was to bring to life Newcastle University’s world-leading research and its role in developing real solutions for sustainability, led by the Newcastle Institute for Research on Sustainability (NIReS).

Highlighting projects and partnerships with commercial organisations from the North East, the campaign was designed to drive the sustainability agenda, engaging with both industry and policymakers to find solutions to global problems such as future energy needs, water management, food security and protection of the environment.

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