This month Managing Director Georgie Cameron steps into the Admiral spotlight to share her love of travelling and her key tool for a successful PR campaign. What do you do to relax? I like to walk and ride in the Cheviots and travel to far flung places off the beaten track. What is the best [...]

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Social media does not respond to news: it creates it. Its persona has evolved in recent years from that of incidental commentator to hugely influential protagonist. So, while social media can assist in the creation and maintenance of corporate profiles across the world, it can also cost a great deal in terms of money and [...]

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Admiral PR is pleased to announce that it’s the first PR agency in the North East to join the Public Relations Consultants Association (PRCA). The PRCA represents many PR consultancies in the UK. It currently has over 250 members from around the world and this includes the majority of the top 100 UK agencies. Admiral [...]

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Admiral has developed a social media ranking index for the top 100 North East businesses. The North East Social Media Index will categorise the region’s businesses by using a tried and tested metric developed by Admiral, which reviews all the different social media platforms and importantly, how businesses are using them. Admiral is planning on [...]

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Oliver Chesher, director of Admiral PR, shares his experiences of managing a very special Royal event, as a guest blogger on the Chartered Institute of Marketing’s blog. This Jubilee year, many agencies and marketing departments will be commissioned to work on Royal events, as Her Majesty and family tour Britain meeting their loyal subjects. Project-managing a [...]

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If I had a pound for every time a client or friend asked me to explain why they should be on Twitter, I would be a lot nearer to my goal of buying the house in Spain I have been hankering after for the past few years. The problem with the question is that it [...]

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