Whatever your views on the politics of Margaret Thatcher, the cost of her funeral or the headline-grabbing fact that fascinators have been favoured by those attending it, the longest serving Prime Minister for 150 years was unique among British politicians. Yes, she was the first woman to hold the post and yes, hers is the [...]

Brand, Comment, Politics, PR, Social media | Admiral PR, Blair, Blog, Brown, Cameron, Chairman Mao, corporate communications, David Cameron, Her Majesty the Queen, Iron Lady, ism, Josef Stalin, Karl Marx, Mein Kampf, Politics, PR, public relations, Ronald Reagan, Social Media, Thatcherism, Third Reich, thought leadership, Winston Churchill

This post was first published on Stephen Waddington’s blog, Two-Way Street. Suddenly it has all become very clear. Google+ isn’t just another social network. It’s an online identity card that sits at the core of recent changes to Google’s search algorithm. If you’re concerned about your online profile you need to head over to the [...]

Digital | Algorithms, Blogging, Google Author Rank, Google Plus, PR, SEO, Social Media, Social Search

Some brands fear social media for the power it gives to customers. In reality, customers can talk about your brand on social networks regardless of your presence. It makes sense therefore to try and manage those discussions in a way that won’t damage brand reputation and embraces the opportunities that engagement with potential and existing [...]

Comment, Marketing, PR, Social media | Admiral PR, AdmiralPR, Comment, corporate communications, facebook, Google, Linkedin, marketing, PR, public relations, Social Media, Twitter, YouTube

The New Year has been a great start for the newest member of the team, Julia Wailes-Fairbairn. Appointed as Business Support Administrator in the Admiral PR agency Newcastle head office, Julia will be responsible for business development. Peter Bould, Head of Office North East, said: “Julia is a great addition to the team and her [...]

Admiral News, Marketing, North East, North West, PR | Admiral PR, AdmiralPR, Comment, Newcastle, Newcastle PR, News, North East, PR, PR agency, PR agency Newcastle, PR Newcastle, public relations, recruitment

Twitter introduced a video service last week called Vine. It enables you to create a six-second video and share it with your chosen social network. It will generate a wave of creativity across the social web as communicators road test the app in the coming days and weeks. Here, Stephen discusses a few ways that [...]

Comment, Digital, Marketing, PR, Social media | Admiral Digital, Admiral PR, AdmiralPR, Comment, corporate communications, Events, facebook, Google, Linkedin, marketing, Media, Media Relations, News, PR, public relations, Social Media, Twitter, Vine, YouTube

This month Managing Director Georgie Cameron steps into the Admiral spotlight to share her love of travelling and her key tool for a successful PR campaign. What do you do to relax? I like to walk and ride in the Cheviots and travel to far flung places off the beaten track. What is the best [...]

Admiral News, Comment, PR, Public Affairs, Social media | Admiral PR, AdmiralPR, Awards, CIPR, Comment, corporate communications, Edinburgh PR, facebook, Google, Linkedin, marketing, Media, Media Relations, Newcastle, Newcastle PR, News, North East, North West, PR, PR Campaign, PR Edinburgh, PR London, PR Manchester, PR Newcastle, Public affairs, public relations, Q&A, Social Media, Travel, Twitter, YouTube